Tech Convergence Will Spur Demand for New ADAS Technology

Heya



What's up everybody? Pretty slow week as far as MVIS news goes. We seem to just be in a holding pattern pending some news. The exciting thing is that any day could be the day that something dramatic happens to change the picture of what the company is and how it is perceived.

It is all about perception and the imagined future value of many patents on light scanning technology. If we are indeed hurtling headlong into a world of augmented reality for consumers, then the company's dozens of patents on see-through head-up displays are probably worth a lot.

So we wait, and watch. Thanks to everybody for their continued support of MVIS Blog and thanks for continuing to visit the sponsors at the top of the page. To everybody who's e-mailed, I definitely appreciate your encouragement and it means a lot to hear from people who read this and it's great to know that it's provided value to you in your investigation of MVIS or helped to envision some of the kinds of future scenarios that we might be moving towards.

Maybe the weight of a killer design win or the acceptance of a product or some type of event pushes the scales towards a broader understanding and perception of what the company is truly worth. What the Nomad franchise and the rights to see-through scanned beam displays are really worth. What people like me who are holding a whole bunch of shares are waiting to see.

Validation, acceptance, understanding that Microvision is the future of electronic information display.

I get it. You get it. Maybe sometime soon Joe Six-Pack will get it, too. Thanks again for your support.

Comments

  1. Speaking of patents, I've always wondered how Microvision's patents get along with others from the likes of Texas Instruments (DLP), Jenoptik (LDT), etc. Do you think we are going to see a spike of litigation as this market continues to mature?

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  2. hey Paco,

    well I am no patent lawyer...but I can tell you that TI's solution uses millions of mirrors and MVIS only uses 1...

    they have aggressively patented every aspect around using MEMS chips to direct light to write on the retina...

    so I'd say we're in a good position around IP. if anybody cared enough to sue us over any of these patents then I would think they would have already demonstrated some value and significance and we'll be well over these levels...but we'll see what happens, I guess!

    thanks,
    BJ

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  3. Also in terms of MVIS as a whole, you can't count out the Flic. I know it seems like a throwaway item, but there are many cool home inventory applications out there such as Grocery IP, and Collectorz.com, as well as applications for schools and businesses. I know the Nomad is the wow, but Flic has some great potential as well.

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  4. good point. I like the Flic. it is a revolutionary product in terms of price and performance.

    I see no reason why it would not be the bar code reader of choice for all handheld applications.

    I am mystified by the relatively tepid sales volume of the product.

    Too much 'channel development' not enough 'selling' methinks.

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