Tech Convergence Will Spur Demand for New ADAS Technology

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Chetan Sharma visits Microvision

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Microvision - a peak into the future

Earlier today, at the invitation of Ben Averch, I visited Microvision and got a view into their upcoming products/technology based on Integrated Photonics Modules (IPM). Also, met with Alex Tokman (CEO) and Ian Brown (VP, Sales and Marketing).

Essentially, it allows you to project the screen of your device without losing focus or clarity, colors are incredibly sharp irrespective of the size of the projected image (depends on how close the projection surface is). OEMS better line up to integrate in their devices.

If you combine IPM with amBX, you are in the different generation of user experience unlike you have ever experienced anywhere. I will be covering these emerging technologies more in detail in the future. Stay tuned.
Chetan Sharma is a recognized industry expert in strategy and implementation of wireless data and pervasive computing solutions. He has a strong background in developing and launching technologies, products, and solutions for the wireless Industry, including extensive experience in managing and delivering all phases of the product development cycle. Executives from leading wireless companies around the world seek his accurate predictions, independent insights, and actionable recommendations. He has served as an advisor to senior executive management of several Fortune 100 companies in the wireless space. Some of his clients include NTT DoCoMo, Disney, KTF, Sprint Nextel, AT&T Wireless, Cincinnati Bell, Reuters, Qualcomm, Reliance Infocomm, SAP, Merrill Lynch, American Express, Infospace, BEA, and HP.

Comments

  1. BrianFebruary 14, 2007 at 1:29 PM

    That's such a brilliant idea!! Because ipm has infinite focus you could make a standalone ambx device integrating ipm. I could see there being a huge market. Or even having it be embedded like phillips does with some of there tvs, now. This guy is a genius. Great to get the endorsement.

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  2. BenFebruary 14, 2007 at 2:45 PM

    Thanks Brian. We were excited to meet him and to see his response to PicoP and our IPM-based business plan.

    Chetan referred to PicoP as having high 'instant gratification' value, which he identified as a critical quality for the introduction of new features into the mobile phone.

    I thought that was a great way to put it...!

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  3. AnonymousFebruary 15, 2007 at 5:56 AM

    Ben,

    I don't think there is any doubt about consumers adopting PicoP. The really important thing is when can PicoP be made commercially available. AMD media chips are already in OEM's hands for integration in 2008. PicoP seems to be getting late for 2008 release.

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  4. AnonymousFebruary 15, 2007 at 10:07 AM

    Anon 5:56...what a whiner! The green laser just became available early Jan., MVIS has made great strides in the size of the PicoP to date, and can you tell me of another company further ahead in getting a like projector to market? I think it is you who are late to the table in both intelligence and patience. Ben, I feel for you having to read through some of these lame posts...

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  5. AnonymousFebruary 15, 2007 at 12:27 PM

    Come on! You mean they didn't do anything while waiting for Green laser for 5 years? ASIC could have been done ahead of green laser and everything else. To be a great technology company, you have to execute perfectly, otherwise you will be doing prototyping forever. I am a shareholder, not a basher.

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  6. AnonymousFebruary 15, 2007 at 5:34 PM

    Ben,
    it would be great if you would facilitate a discussion about the printer with Epson:

    http://v3.espacenet.com/textdoc?DB=EPODOC&IDX=WO2005078507

    ReplyDelete
  7. AnonymousFebruary 18, 2007 at 10:03 AM

    a

    ReplyDelete

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