Tech Convergence Will Spur Demand for New ADAS Technology

MVIS Blog Week in Review 9/25/04

This week the company announced that the largest Honda and Lexus dealers in the US are using Nomad. The company spent the week at the Annual Honda Dealer Conference showing off the product, while the week before they demo'd the Nomad at the American Trucking Association's annual meeting -- and it is probable that we'll be hearing soon about what kind of interest the company drummed up.



While we wait for word of the company's progress with the Nomad, it's a good time to contemplate the other irons in the fire. The EVF sponsored by Canon has to be coming closer to fruition -- and last month's demonstration of the 7.6M pixel 'multi-zone' microdisplay that uses off-the-shelf LED light sources goes a ways to show that the company will likely have a 'gaming glasses' product ready to coincide with the next generation of video game consoles.



Earlier this month the company received two contract awards for further development of the MicroHUD -- and anyone who has seen the MicroHUD in person will tell you that this is a blockbuster product. Considering some of the amazing things the company's engineers have been able to accomplish so far, it's not hard to imagine that they will succeed in meeting the size and performance needs of these automotive customers.



This week the Nasdaq short interest figures came out, and wouldn't you know it, it's up to 3.5M shares sold short. This is up 700,000 shares since August. So there's a whole lot of tinder in the box -- these 3.5M shares will have to be bought eventually. With any luck, the shorts may decide to cut their losses (we are up over 50% since mid-August) all at once -- since all it will take to get the stock much higher is for the lust for technology to be rekindled in the hearts of investors. Like most sentiment shifts, this can happen suddenly, without warning.



I got a new cell phone the other day, the kind that you can play games on. You can download games just by punching up a website. The graphics and controls are primitive -- a real throwback to about 20 years ago when games were simplistic 2D sprites and static backgrounds. Gamers know better than anyone that something better is always coming down the road -- when I look at the tiny screen and play the cell phone bowling game, it's easy to see that games with the 3D graphics capabilities of the current consoles will soon migrate to new generations of cell phones. And it's even easier to see that the miniature LCD screen, rather than the processing power, will be the bottleneck in the system.

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